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About me

Hey, I'm Afiqah!

Hey, I'm Afiqah!

Hey, I'm Afiqah!

Curiosity drives me.

Curiosity drives me.

From coding blogs for friends in secondary school to exploring how spaces and screens shape experiences, I’m driven by curiosity and a joy for understanding systems and interactions.

From coding blogs for friends in secondary school to exploring how spaces and screens shape experiences, I’m driven by curiosity and a joy for understanding systems and interactions.

I thrive at the intersection of design and tech.

I thrive at the intersection of design and tech.

I thrive at the intersection of design and tech.

With a background in architecture and Information Systems, I love turning complex challenges into solutions that work beautifully — balancing user needs with practical implementation.

With a background in architecture and Information Systems, I love turning complex challenges into solutions that work beautifully — balancing user needs with practical implementation.

I'm obsessed with flow and shaping thoughtful journeys.

I'm obsessed with flow and shaping thoughtful journeys.

I'm obsessed with flow and shaping thoughtful journeys.

I design experiences the way architects design movement — intentionally, seamlessly, and with purpose. Every step a user takes is carefully considered to reduce friction, increase engagement, and create meaningful impact.

I design experiences the way architects design movement — intentionally, seamlessly, and with purpose. Every step a user takes is carefully considered to reduce friction, increase engagement, and create meaningful impact.

  • Figma

    Design, prototype, and collaboration tool.

  • VS Code

    Lightweight, versatile code editor.

  • Azure DevOps

    CI/CD, repo, and project pipeline management.

  • Jira

    Track tasks, bugs, and agile workflows efficiently.

  • Storybook

    Build and document UI components in isolation.

  • GitHub

    Host, review and manage code repositories.

  • Adobe Experience

    Create, manage, and deliver digital content.

  • Adobe Analytics

    Deep insights into user journeys and engagement.

  • Google Analytics

    Measure website traffic and user behavior.

  • Android Studio

    Build and debug Android apps with ease.

  • XCode

    Develop iOS and Mac apps with Apple’s IDE.

  • Autodesk

    3D design and architectural software.

  • Notion

    All-in-one workspace for notes, tasks, and docs.

  • Jupyter

    Interactive notebooks for coding and data science.

  • Photoshop

    Image editing and graphic design tool.

  • Figma

    Design, prototype, and collaboration tool.

  • VS Code

    Lightweight, versatile code editor.

  • Azure DevOps

    CI/CD, repo, and project pipeline management.

  • Jira

    Track tasks, bugs, and agile workflows efficiently.

  • Storybook

    Build and document UI components in isolation.

  • GitHub

    Host, review and manage code repositories.

  • Adobe Experience

    Create, manage, and deliver digital content.

  • Adobe Analytics

    Deep insights into user journeys and engagement.

  • Google Analytics

    Measure website traffic and user behavior.

  • Android Studio

    Build and debug Android apps with ease.

  • XCode

    Develop iOS and Mac apps with Apple’s IDE.

  • Autodesk

    3D design and architectural software.

  • Notion

    All-in-one workspace for notes, tasks, and docs.

  • Jupyter

    Interactive notebooks for coding and data science.

  • Photoshop

    Image editing and graphic design tool.

  • Figma

    Design, prototype, and collaboration tool.

  • VS Code

    Lightweight, versatile code editor.

  • Azure DevOps

    CI/CD, repo, and project pipeline management.

  • Jira

    Track tasks, bugs, and agile workflows efficiently.

  • Storybook

    Build and document UI components in isolation.

  • GitHub

    Host, review and manage code repositories.

  • Adobe Experience

    Create, manage, and deliver digital content.

  • Adobe Analytics

    Deep insights into user journeys and engagement.

  • Google Analytics

    Measure website traffic and user behavior.

  • Android Studio

    Build and debug Android apps with ease.

  • XCode

    Develop iOS and Mac apps with Apple’s IDE.

  • Autodesk

    3D design and architectural software.

  • Notion

    All-in-one workspace for notes, tasks, and docs.

  • Jupyter

    Interactive notebooks for coding and data science.

  • Photoshop

    Image editing and graphic design tool.

  • Figma

    Design, prototype, and collaboration tool.

  • VS Code

    Lightweight, versatile code editor.

  • Azure DevOps

    CI/CD, repo, and project pipeline management.

  • Jira

    Track tasks, bugs, and agile workflows efficiently.

  • Storybook

    Build and document UI components in isolation.

  • GitHub

    Host, review and manage code repositories.

  • Adobe Experience

    Create, manage, and deliver digital content.

  • Adobe Analytics

    Deep insights into user journeys and engagement.

  • Google Analytics

    Measure website traffic and user behavior.

  • Android Studio

    Build and debug Android apps with ease.

  • XCode

    Develop iOS and Mac apps with Apple’s IDE.

  • Autodesk

    3D design and architectural software.

  • Notion

    All-in-one workspace for notes, tasks, and docs.

  • Jupyter

    Interactive notebooks for coding and data science.

  • Photoshop

    Image editing and graphic design tool.

Work experience

IT Consultant - Product Designer

Central Provident Board

Lead end-to-end UX design for CPF’s digital services, enhancing planners, dashboards, and forms across web and mobile. Drive accessibility compliance and design consistency through CPF’s Design Language System, contributing to Digital Services Awards.

Nov 2022 - Present

IT Consultant - Product Designer

Central Provident Board

Nov 2022 - Present

Lead end-to-end UX design for CPF’s digital services, enhancing planners, dashboards, and forms across web and mobile. Drive accessibility compliance and design consistency through CPF’s Design Language System, contributing to Digital Services Awards.

IT Consultant - Product Designer

Central Provident Board

Nov 2022 - Present

Lead end-to-end UX design for CPF’s digital services, enhancing planners, dashboards, and forms across web and mobile. Drive accessibility compliance and design consistency through CPF’s Design Language System, contributing to Digital Services Awards.

Executive Systems Analyst - UX Engineer

Housing & Development Board

Spearheaded creation of the HDB Design System, streamlining design and development workflows. Led a team of engineers to deliver high-quality UI components, maintained full accessibility and SEO compliance, and supported the award-winning MyNiceHome platform. Sustained strong CSAT scores and elevated the UX of citizen-facing services.

May 2020 - Aug 2022

Executive Systems Analyst - UX Engineer

Housing & Development Board

May 2020 - Aug 2022

Spearheaded creation of the HDB Design System, streamlining design and development workflows. Led a team of engineers to deliver high-quality UI components, maintained full accessibility and SEO compliance, and supported the award-winning MyNiceHome platform. Sustained strong CSAT scores and elevated the UX of citizen-facing services.

Executive Systems Analyst - UX Engineer

Housing & Development Board

May 2020 - Aug 2022

Spearheaded creation of the HDB Design System, streamlining design and development workflows. Led a team of engineers to deliver high-quality UI components, maintained full accessibility and SEO compliance, and supported the award-winning MyNiceHome platform. Sustained strong CSAT scores and elevated the UX of citizen-facing services.

Teaching Instructor

First Code Academy

Taught coding fundamentals and emerging tech to young learners, redesigning curriculum materials to improve engagement and comprehension. Boosted learning outcomes and made tech education more accessible and enjoyable for students.

Nov 2018 - Aug 2019

Teaching Instructor

First Code Academy

Nov 2018 - Aug 2019

Taught coding fundamentals and emerging tech to young learners, redesigning curriculum materials to improve engagement and comprehension. Boosted learning outcomes and made tech education more accessible and enjoyable for students.

Teaching Instructor

First Code Academy

Nov 2018 - Aug 2019

Taught coding fundamentals and emerging tech to young learners, redesigning curriculum materials to improve engagement and comprehension. Boosted learning outcomes and made tech education more accessible and enjoyable for students.

Software Engineer Intern

Ministry of Home Affairs

Built and deployed a modern SPA using MobX and REST APIs on AWS. Translated UI/UX concepts into interactive prototypes, facilitating stakeholder alignment. Promoted Agile pair programming practices to enhance code quality and delivery speed

Jan 2019 – Jun 2019

Software Engineer Intern

Ministry of Home Affairs

Jan 2019 – Jun 2019

Built and deployed a modern SPA using MobX and REST APIs on AWS. Translated UI/UX concepts into interactive prototypes, facilitating stakeholder alignment. Promoted Agile pair programming practices to enhance code quality and delivery speed

Software Engineer Intern

Ministry of Home Affairs

Jan 2019 – Jun 2019

Built and deployed a modern SPA using MobX and REST APIs on AWS. Translated UI/UX concepts into interactive prototypes, facilitating stakeholder alignment. Promoted Agile pair programming practices to enhance code quality and delivery speed

Web Designer

First Sight International Pte Ltd

Optimised four company websites for SEO and responsiveness, increasing user engagement and traffic. Created marketing assets and automated email templates that strengthened the brand’s digital presence.

May 2018 – Jul 2018

Web Designer

First Sight International Pte Ltd

May 2018 – Jul 2018

Optimised four company websites for SEO and responsiveness, increasing user engagement and traffic. Created marketing assets and automated email templates that strengthened the brand’s digital presence.

Web Designer

First Sight International Pte Ltd

May 2018 – Jul 2018

Optimised four company websites for SEO and responsiveness, increasing user engagement and traffic. Created marketing assets and automated email templates that strengthened the brand’s digital presence.

Architect Intern

WATG & Wimberly Interiors

Produced detailed CAD drawings and 3D models for luxury hospitality projects. Crafted compelling presentation decks and documentation that effectively communicated design intent to clients.

Mar 2015 – Jun 2015

Architect Intern

WATG & Wimberly Interiors

Mar 2015 – Jun 2015

Produced detailed CAD drawings and 3D models for luxury hospitality projects. Crafted compelling presentation decks and documentation that effectively communicated design intent to clients.

Architect Intern

WATG & Wimberly Interiors

Mar 2015 – Jun 2015

Produced detailed CAD drawings and 3D models for luxury hospitality projects. Crafted compelling presentation decks and documentation that effectively communicated design intent to clients.

Education

Degree in Information Systems (Specialisation in Digital Innovation) National University of Singapore 2016 - 2020

Diploma in Architecture Singapore Polytechnic 2013 - 2016

GCE “O” Level Certificate Dunearn Secondary School 2009 - 2012

Degree in Information Systems (Specialisation in Digital Innovation) National University of Singapore 2016 - 2020

Diploma in Architecture Singapore Polytechnic 2013 - 2016

GCE “O” Level Certificate Dunearn Secondary School 2009 - 2012

Degree in Information Systems (Specialisation in Digital Innovation) National University of Singapore 2016 - 2020

Diploma in Architecture Singapore Polytechnic 2013 - 2016

GCE “O” Level Certificate Dunearn Secondary School 2009 - 2012

Certifications and awards

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